- Assignment Type: Group
- Estimated time required: 120 minutes
- Due by fifth week of class
- Points Possible (25 points)
Please submit an updated slide deck w/the following content for each team:
- Team Name (plus team members) & the product or service name
- Project introduction
- Your previous Rapid Innovation Cycle Experimental Results from last Project Check-in
- Your updated Rapid Innovation Cycle key insights (you should have several by now)
- Any updates on challenges you’re having – solved and new challenges
Rubric:
| Criteria | Points Possible |
| Opportunity Recognition Team effectively shows that the team explored a robust set of problems/ business ideas (10+) and from that set, chose one that will lead to insights and market opportunities | 5 points possible Good responses for Opportunity Recognition typically include:Quantity of opportunities recognizedFiltering methodologiesMarket Opportunity AssessmentProblem Refinement / Reframing |
| Solution Selection Team effectively shows why the solution is feasible considering the constraints faced.(Bonus points if it explains why current solutions do not solve the problem statement) | 5 points possible Good responses for Solution Selection typically include:Constraints identifiedPotential solutions brainstormSolutions filteringCompeting alternativesFeasibility of market experimentation |
| Market Experimentation The team demonstrates the ability to efficiently and effectively design, build and execute a market experiment (hardware or software). Valuable quantitative and qualitative data is produced | 5 points possible Good responses for Market Experimentation typically include:Experimental Design: does your market experiment provide data that will help you prove or disprove your hypothesis?Is this ME efficient, effective?Is there enough qualitative/quantitative data to be conclusive?How were the users/customers reached?Limitations and assumptions of market experiment are discussed |
| Experimental Results The team demonstrates a solid understanding of their experimental results and extracted novel and nonobvious insight | 5 points possible Good responses for Experimental Results typically include:Thoughtful synthesis of the dataInsights generatedHypothesis validated/invalidated?Next steps? Next Iteration? Next topic to explore/investigate |
| Overall Team is progressing on the RIC process and is using the concepts learned it the classroom to experiment with customers and iterate | 5 points possible The team clearly demonstrates that progress in their project is being madeThat new insights and learnings are being generated by the teamThat the RIC concepts/ tools/frameworks, etc. are being correctly appliedTeam shows promise for a sound DemoDay performance |
| Total Score | 25 points total possible |
This is a nearly identical grading rubric that is used by Hands-on Rapid Prototyping Judges on DemoDay to evaluate your final projects.
Final DemoDay Rubric: http://bit.ly/DemoDayRubric
Detailed Check-in #4 Rubric: http://bit.ly/RIC-checkin-04
Leverage the templates section if you’re looking for more guidance.